At LinkNetUS, our media planning and buying process is an iterative six-stage media planning and procurement process:


  1. Discussion of business goals and mandatories (targeting, messaging, KPIs, timeframe and budget).
  2. Deep-dive research and strategy formulation.
  3. Precisely targeted, results driven media pan/procurement.
  4. Plan execution.
  5. Complete, fully customized daily/weekly reporting.
  6. On-going campaign analytics and quality acquisition-focused optimization review.